DEVELOPMENT OF THE STRATEGIC PLANNING PROCESS NECESSARY FOR THE BUSINESS PERFORMANCE QUALITY IMPROVEMENT IN SMALL AND MEDIUM COMPANIES

  • Boris Valjevac Bemind, Banja Luka, Republic of Srpska, Bosnia and Herzegovina
  • Ljiljana Sorak Komercijalna Banka ad. Banja Luka, Republic of Srpska Bosnia and Herzegovina
  • Miloš Sorak Faculty of Technology, Banja Luka, University of Banja Luka, Republic of Srpska, Bosnia and Herzegovina
Keywords: strategic plan, process, management, business performance, small and medium enterprises

Abstract

This study shows model of strategic planning process development, which consists of the vision, mission and strategic goals, for the purpose of business performance quality improvement in small and medium enterprises. Conditions for establishing measurable business goals are formed by defining strategic plan, which is the precondition for monitoring the quality of company’s business performance. The first phase of this study referred to explaining the term and defining strategic management process.  The second phase shows the process of making strategic plan for a selected company.

Downloads

Download data is not yet available.

References

Anđelić, G. 2008. Strategijski menadžment. Novi Sad: Fakultet tehničkih nauka.

Anđelković Pešić M,. Janković Milić, V., Stanković, J. 2012. Significance of Business Quality Management for Increasing Competitiveness of Serbian Economy. Serbian Journal of Management, Vol. 7, No 1, pp. 149-170.

Brnjas, Z., Tripunoski, I. 2016. Situational analysis in the function of developing company competitive advantage. Bulletin of economic research, pp. 134-153.

Carić N. i drugi 2005. Kreiranje poslovnih strategija, Pojmovi, principi i tehnike, Novi Sad: Adižes Southeast Europe.

Dobrosavljević, A., Urošević, S. 2017. Benčmarking kao menadžerski alat za dostizanje poslovne izvrsnosti malih i srednjih preduzeća u okviru tekstilne industrije. Tekstilna industrija, vol. 65, no. 4, pp. 4-10.

Gooderham, G., 2001. The Top 10 Lessons of Implementing Performance management systems. Journal of Cost Management, january/february, 29-43.

Kotler F. 1988. Upravljanje marketingom. Zagreb: Informator

Lazarević-Moravčević, M., Stevanović, S., Belopavlović, G. 2017. Specifics of Management in Small and Medium-Size Enterprises in Serbia. Economic analysis, 47(3-4), 104-117.

Mašić, B. 2007. Strategijski menadžment, proces i pricipi. Bijeljina: Univerzitet Sinergija.

Mihailović, B., Cvijanović, D., Hamović, V. 2011. Menadžment koncepti i tehnike kao podrška poslovnom odlučivanju preduzeća. Škola biznisa, broj, 1, 75-88.

Šehić Dž., 2001. Strategijski menadžment, Mostar: Slovo.

Sorak, M. 2005. Menadžment poslovnim funkcijama prema ISO 9000:2000, Banja Luka: Tehnološki fakultet.

Todorović, J. 2003. Strategijski i operativni menadžment, Beograd: CONZIT.

Valjevac B. 2013. Uticaj BSC (Balanced Scorecard) metodologije na efikasnost poslovanja malih i srednjih preduzeća, Magistrski rad, UPIM, Banja Luka.

Vlada Republike Srpske. 2017. Strategija razvoja malih i srednjih preduzeća u Republici Srpskoj za period 2006-2010, Banja Luka: Vlada Republike Srpske.

Wells, L. D. 2000. Strategic Management for Senior Leaders. Arlington-Virginia: Department of the Navy Total Quality Leadership Office

Poslovnik kvaliteta a.d. BEMIND Banja Luka

Published
2018-06-29
How to Cite
ValjevacB., SorakL., & SorakM. (2018). DEVELOPMENT OF THE STRATEGIC PLANNING PROCESS NECESSARY FOR THE BUSINESS PERFORMANCE QUALITY IMPROVEMENT IN SMALL AND MEDIUM COMPANIES. BizInfo (Blace) Journal of Economics, Management and Informatics, 9(1), 47-57. Retrieved from http://www.bizinfo.edu.rs/index.php/bizinfo/article/view/135